by Faith Jenkins | Apr 22, 2024 | Analytics, Digital Strategy, Google Analytics, Google Tag Manager |
In digital strategy, three core areas of focus—Data Privacy, Technical SEO, and Measurement Strategy/Tagging—emerge as indispensable digital initiatives for organizations striving for excellence in 2024. These components enhance a company’s online presence and...
by Tyler Schroeder | Mar 23, 2022 | Analytics, Data, Data Management & BI, Digital Experience, Digital Strategy, Google Analytics, Marketing |
Time to read: About 8 minutesIntended for: Marketers, Data Analysts, and Google Analytics Power UsersKey takeaway: Implement GA4 tracking by June 30, 2022 and migrate to GA4-based reporting by June 30, 2023 to ensure continuous YoY data. Summary Changes...
by RBA | Aug 25, 2020 | Analytics, Google Analytics, Google Tag Manager |
Time to read: About 5-7 minutesIntended for: Digital marketers and analysts. Anyone responsible for analyzing Google Analytics data, whether it’s for your own organization, or on behalf of clients.Key takeaway: In Google Analytics, did you know direct traffic...