by RBA | Dec 9, 2016 | CRM, Marketing |
Companies cannot exist without their customers. It’s a business reality. Gone are the days of customers vying for your attention; customers have more intelligent buying power than ever. Rapid advances in technology and data – from the Internet of Things (IoT) to...
by RBA | Nov 16, 2016 | CRM |
The following is a summary of an article I wrote for the Business Marketing Association of Minnesota’s blog titled, “How to Boost Customer-Centric Marketing Through CRM” As a business in a digital world, it’s important to remember that customers now...
by RBA | Oct 11, 2016 | Application Development, Azure, Cloud, Digital Enterprise, Infrastructure |
One of the key responsibilities for any IT department is making sure computer systems are running at peak performance. It means that every server is updated with the latest security patches and OS upgrades as they’re released from each vendor. In environments...
by RBA | Sep 22, 2016 | Application Development, Azure, Cloud, Data Management & BI, Digital Enterprise, Infrastructure |
It’s no longer good enough for a company to simply have a website. In fact, by 2017, the internet will play a role in 60% of all U.S. retail sales, either as direct e-commerce transactions or as part of a shopper’s research, according to a report by Forrester...
by RBA | Sep 1, 2016 | Application Development, Azure, Cloud, Digital Enterprise |
Big data has permeated every aspect of our digital lives. As consumers, we don’t really recognize big data in practice, but we certainly notice the benefits—the convenience of things like real-time traffic, weather, and navigation applications, all the way to...
