RBA Blog
RBA’s experts. A generous helping of topics on Strategy, Design, and Technology. What’s not to like? Check out our latest posts below.
SEO to GEO: Search Engine Optimization for the AI Age
As search technology evolves, the focus is shifting from traditional Search Engine Optimization (SEO) to Generative Engine Optimization (GEO). By adapting your content strategies to leverage these advancements, you can effectively address the challenge of zero-click searches, leading to improved user engagement and higher conversions.
The Minnesota Consumer Data Privacy Act
The Minnesota Consumer Data Privacy Act (MCDPA) was signed into law by Governor Tim Walz on May 24, 2024, establishing comprehensive privacy protections for Minnesota residents. The law becomes effective on July 31, 2025.
2025 US Data Privacy Compliance Deadlines – Infographic
Get the infographic to help you prepare for the eight new comprehensive state privacy laws will become enforceable in the United States in 2025.
Sitecore Forms and Power Automate Integration
Sitecore forms is a nice easy way to create forms and quickly get them live on your site. Where Sitecore forms lacks a bit is in the handling of the data. The data captured by the form is saved to...
ADA Tools for QA
In the world of consulting, clients wanting the best product possible for the cheapest price available is common. The conversation around cost-saving measures is both recurring and never-ending. Too...
Implementation in Using Delegated Areas
A unique challenge was presented to me awhile back. The client wanted to implement a News/Blog Article infrastructure which would work across the client’s multisite environment. The articles needed...
The Montana Consumer Data Privacy Act
The Montana Consumer Data Privacy Act (MTCDPA), effective October 1, 2024, grants residents enhanced control over their personal data. Notably, the MTCDPA impacts a broader range of businesses compared to other state privacy laws due to its lower applicability thresholds.
Umbraco Cloud Simplifies Your Hosting
Umbraco, the open-source .NET Content Management System (CMS), has a Platform as a Service (PaaS) offering known as Umbraco Cloud. Umbraco Cloud is a streamlined and simplified hosting option for...
The Triad of Digital Strategy: Data Privacy, Technical SEO, and Measurement Strategy
In digital strategy, three core areas of focus—Data Privacy, Technical SEO, and Measurement Strategy/Tagging—emerge as indispensable digital initiatives for organizations striving for excellence in...
Upgrading Umbraco from v8 to v11: A Guide
Umbraco is a popular open-source content management system (CMS) that powers thousands of websites around the world. This guide will explain the steps necessary for upgrading Umbraco from v8 to v11,...
RBA to Sponsor Twin Cities Code Camp
We are excited to be a platinum sponsor at the Twin Cities Code Camp in Minnesota on April 15th at Normandale Community College. RBA's very own Jason Piemeisl and Maddison Bruckelmyer will both be...
Three Common OCM Myths … Busted
As consultants, we get the opportunity to engage with a wide range of companies and industries, which offers us a unique window into how different businesses think and work. Every new project gives...
Helix isn’t just for Sitecore solutions
Sitecore Helix is a set of principles governing how a Visual Studio solution should be structured, such that the interdependencies of the solution's projects are clearly understood and consistent....
RBA to Sponsor M365 Twin Cities
We are excited to announce that RBA will be sponsoring the upcoming Microsoft 365 event in Minnesota on January 21st at Hennepin Technical College. This event will bring together experts in the...
Index Content Faster with Umbraco and IndexNow
Problem Your company has just launched a new product line; or you’ve just been informed by management that there is a very important announcement coming. In either situation, updating your website...